The objective of this campaign is to spread TOPFIT branding to the public anytime anywhere, allowing people to participate in a branded campaign called #FingerHomicide aligning it with one of TOPFIT’s classes called Leg Homicide.


Voltage designed a GIF game that forms TOPFIT targeting users into fitness that work or live around the area, giving away a free protein shake that must be redeemed by walking in, allowing the trainers to upsell the package and 1 Year Free Membership as the grand prize for 1 winner.


The Targeted Campaign reached 53, 252 users and engaged with 3235, converting into more foot traffic as over 177 people joined the GIF Game.


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