KBEN & HOL

Overview

A new type of home luxury has been born in Hong Kong. With a colourful heritage that fuels their design process, husband and wife team Helene & Dave, set out to create luxurious and artistic cushions and textiles, pairing traditional Cambodian techniques with contemporary design.

Strategy

After extensive market research and competitor analysis, Voltage adopted a strategic approach to target high-end lifestyle and home d├ęcor media publications for this premium brand.

Results

Voltage secured high quality features including Tatler and Lifestyle Asia, with a total ad value of about $1.5 million.

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